# New Balance

### How Releases Work

New Balance releases products on a first-come, first-served basis through its websites. Releases occur on both the US and Canadian stores. Scheduled releases can usually be found on the [release calendar](https://www.newbalance.com/nb-launches/?ICID=HP_PGP_NEW_NAV_204L_LAUNCH_CALENDAR_NB6685_MW). After a product is released, New Balance will often restock within an hour.

### Creating Tasks

To run New Balance, select it in the Site dropdown when creating a task group.

<figure><img src="/files/n2hpVFPmNeirce6RwGIN" alt=""><figcaption></figcaption></figure>

To add a task to the selected group, click the second blue Add icon to the right of the group name at the top of the page. This will open the task creation window for that group.

* **Monitor Input (PID):** Enter the product URL as the monitor input.
* **Color (Optional):** Product URLs are not color-specific. To select a specific color, enter the color (or part of the color name). Leave blank to choose a random color.
* **Size:** Select the size you want to check out. You can choose a specific size or a random size, if available.
* **Proxy Group (Optional):** Select a proxy group if you want to run tasks on proxies. Using proxies is highly recommended.
* **Monitor Delay:** Enter, in milliseconds, how often tasks refresh while monitoring the product. This is important for restocks.
* **Profile Group:** Select the profile group your tasks will use.
* **Profile:** Select the profile for the task.
* **Task Quantity:** Enter the number of tasks to create.

<figure><img src="/files/xJLrTbiQc9xo77hI5hQc" alt=""><figcaption></figcaption></figure>

Once your settings are configured, click **Create** to create your tasks.

### Running Release

Running New Balance releases is simple. You can start tasks 30–60 seconds before the release time. If running a large number of tasks, start them 3–5 minutes before the drop.

Tasks will obtain a session, handle Akamai, check stock, and either complete checkout or wait for a restock or release. New Balance’s anti-bot, **Akamai**, is generated automatically when tasks start, so no manual action is required.

Tasks add the item to cart and submit checkout. Due to high site traffic, errors may occur and cause tasks to be requeued.

New Balance uses Queue-It, a common queue system for large eCommerce stores. When a queue is live, start your tasks and they will attempt to solve anti-bot and enter the queue to purchase the product.

### Anti-Bot

New Balance uses multiple anti-bot systems: Akamai and Queue-It. Because of this, tasks may need to solve these checks during checkout, which will appear in the task status.

These systems mainly focus on proxy reputation by collecting data on IPs across the internet to determine how suspicious they appear. Because of this, there is often little you can do to fully control it. In some cases, proxies may already be flagged before use.

The best way to reduce issues is to limit how much your proxies interact with the site. Avoid heavy monitoring on non-drop days and do not run more than one task per proxy. If tasks are frequently blocked, it is recommended to try a different proxy provider for the next release.


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